Hotel Services
SHC specializes in maximizing your hotel’s revenue potential through strategic and data-driven revenue management solutions. We can oversee the entire revenue generation process, including the direct sales, revenue management, and marketing disciplines. Whether you run an independent boutique hotel, a resort, or a global hotel chain, our expertise helps you increase profitability, optimize pricing, and drive long-term success.
Our Services
- Revenue Management Consulting
Our team of experts analyzes your current revenue management strategies and implements tailored solutions to enhance profitability. We help you:
✔ Optimize room pricing using dynamic pricing models
✔ Implement competitive market positioning strategies
✔ Increase direct bookings and reduce dependency on OTAs
✔ Identify opportunities for revenue growth across all hotel segments
- Hotel Pricing Strategy & Optimization
We develop data-backed pricing models to maximize your revenue while staying competitive in your market. Our approach includes:
✔ Demand forecasting & seasonal pricing strategies
✔ Best Available Rate (BAR) and rate parity optimization
✔ Group and corporate pricing strategies
✔ Real-time pricing adjustments based on market trends
- Distribution Channel Management
We help hotels maximize revenue across all booking channels, ensuring balanced distribution and commission optimization. Our expertise covers:
✔ OTA strategy & commission reduction
✔ Direct booking enhancement (website & metasearch optimization)
✔ GDS & third-party channel integration
✔ Inventory and availability optimization across all platforms
- Hotel Performance Analytics & Reporting
Data-driven decision-making is key to revenue growth. We provide detailed analytics and reports, including:
✔ Revenue Key Performance Indicators (KPIs) tracking
✔ Competitor benchmarking & market trend analysis
✔ Custom dashboards & business intelligence solutions
✔ Forecasting and budgeting strategies
- Total Revenue Management
Beyond room sales, we enhance revenue opportunities across all departments, including:
✔ Food & Beverage (F&B) revenue optimization
✔ Meetings, events, and banquet sales strategies
✔ Ancillary services revenue maximization (spa, parking, in-room services)
✔ Upselling and cross-selling strategies
- Training & Workshops
We empower your in-house team with cutting-edge revenue management knowledge through:
✔ Customized revenue management training sessions
✔ Hands-on workshops for pricing & forecasting
✔ Coaching on revenue management systems (RMS) and tools
✔ Best practices for maximizing RevPAR, ADR, and GOPPAR
- Revenue Management System (RMS) & CRM Implementation
We assist hotels in selecting, implementing, and optimizing the best revenue management (RMS) and customer relationship management systems (CRM) to improve efficiency and decision-making. Services include:
✔ RMS & CRM vendor selection & implementation guidance
✔ System integration with PMS, CRS, and channel managers
✔ Ongoing monitoring and optimization of automated revenue strategies
- Sales & Marketing Expense Audit & Operational Expense Mitigation
ROI driven audit to maximize flow-through by removing, reallocating, or suggesting additional spend to position the property for sustainable return on investment.
✔ Audit 3 years of expenses against similar types of properties
✔ propose new vendors, relocations, or removals of expenses to maximize ROI
✔ Audit operational contracts (group, event, etc.) to provide ultimate financial accountability
9. Direct Sales Strategic and Tactical Oversight
Our team can manage the segmentation deployment for group and transient accounts
✔ Business Transient & Consortia RFP Process
✔ Group qualifying, proposing, financial negotiation, contract clause negotiation, and event oversight.
✔ Tradeshow and Agency representation
Why Choose Us?
✅ Proven Results: We have helped hotels worldwide increase RevPAR, occupancy, and profitability.
✅ Customized Strategies: We tailor our approach to your hotel’s specific needs and market conditions.
✅ Data-Driven Decisions: Our solutions are backed by analytics, ensuring every decision is optimized for success.
✅ Experienced Team: Our revenue management experts bring years of hospitality and revenue optimization experience.
Maximize Your Hotel’s Revenue Potential Today!
Contact us for a free consultation and discover how we can help you increase your profitability and achieve long-term success.
📞 212-419-1152
📧 info@smarthotelconsulting.com
🌐 www.smarthotelconsulting.com